I wrote social media copy and campaign messaging for Hulu and Onyx Collective—the Disney-backed studio dedicated to creators and audiences of color. My work supported key series launches, cultural moments, talent spotlights, and ongoing brand storytelling across major platforms.

For Hulu, I crafted social copy that balanced entertainment-first energy with each show’s unique tone, helping drive anticipation, conversation, and weekly tune-in. For Onyx Collective, I developed platform-ready posts that highlighted underrepresented voices, championed diverse storytelling, and amplified the brand’s mission across Instagram, X, and beyond.

Across both brands, I delivered social content that felt timely, authentic, and culturally resonant—built to spark engagement, celebrate creativity, and connect audiences with the stories shaping today’s TV landscape.